Skokie Public Library's Guide to...
Hoover's Online

Hoover’s Online is a business database that provides basic contact information for twelve million companies and detailed reports on over 44,000 companies.  These detailed reports include access to news reports, product and competitor information, financials, biographical profiles of top executives, company histories, and more.  Hoover's Online covers public and private companies, some government entities, universities, and not-for-profits.

Hoover’s, Inc. employs a staff of researchers who update the database daily with information gathered from a variety of sources.  Hoover’s also provides access to business information gathered by Dun & Bradstreet, Mergent, and other business information companies.

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Why Use Hoover's Online?

Use Hoover’s Online to find basic contact information for over twelve million U.S. and international companies.  Hoover’s Online is also an excellent source of business news reports, product and competitor information, financials, biographical profiles of top executives, company histories, and much more.  Hoover’s Online may be used to browse businesses by geographic location, industry, stock index, or to build lists of companies by geographic location, number of employees, sales, line of business, and many other criteria. 

The following are examples of the kinds of questions that may be answered by Hoover's Online

  • I’d like the phone number and the address of Pfizer’s corporate headquarters.
  • I need a list of the major players in the carbonated beverage industry.
  • What companies are Boeing’s major competitors?
  • I’m looking for a job in a different city and I’d like to work in a smaller company. Can I get a list of companies in the Pittsburgh metro area that have fewer than fifty employees?

Searching

Hoover’s Online may be searched in several different ways, or browsed according to some predetermined parameters.


Search

Hoover's main page features a Search box which enables you to search for companies by name, ticker symbol, product name, or DUNS number. Using the tabs above the search box allows you to search for:

  • executives by name, alma mater, job title or company name
  • industries by name, product name, SIC code, or NAICS code
  • news by company name, executive name, product name, or ticker symbol

Build a List

Choose the Build a List feature from the box to the left of the Search box to create lists of companies by geographic location, number of employees, sales or other financial data, industry, executive pay, and other criteria.  Simply choose the criteria that interest you, fill in the forms that result, and press Search image


Special Features

Editorial Content

Hoover's Online is a valuable source of directory and contact information on millions of companies, but the real value of the database lies in the research and analysis that is contained in the detailed reports. 


Help

Hoover's Online has an excellent Training section, accessible from the top right of the screen.  Hoover's Training Center also offers a self-guided tutorial, a printable quickstart guide, and free training sessions with Hoover's Online staff.


Handling Results

To print a page from Hoover's Online, simply choose the Print This Page option in the Company Record Tools section in the center of the page.  Please be aware that this will only print the part of the report that you can see on the screen; if you need to print other parts of the report you must bring them up on the screen first.  The Fact Sheet, the first option on the bar at the left and the default, gives a good sample of all the information available on any particular company. 

You may also email information from Hoover’s Online; choose the Email This Page option, also in the Company Record Tools section in the center of the page.  Again, only the part of the report that you see on the screen will be available in the email you send.

To download information from Hoover’s Online, use the Save As feature in the File menu of your browser.


Other Resources

Skokie Pubic Library has a large collection of business information resources in print and online. 

  • ReferenceUSA is a business directory with information on over thirteen million companies, searchable by size, location, and industry. This database also has the capability of creating extensive contact lists.

In addition, librarians at Skokie Public Library have compiled the most useful websites for investing information in the Business & Company Information category of the Research section.  For more information on these or other resources, search our catalog or contact the Information Services Desk at 847.673.3733 or via .